A La Superfun
December 8, 2022
A House Party with Chuck Inglish, Joe Freshgoods & DJ Oreo
Chuck Inglish and Joe Freshgoods come to Austin to co-host a house-party style creative experience with DJ Oreo and sprinkle a bit of midwestern style on Texas soil.
INDUSTRIES:
MUSIC, PRIVATE CLUBS, FASHION
LOCATION:
SOHO HOUSE AUSTIN
CAPACITY:
100
TIMEFRAME:
2 WEEKS
CHALLENGES:
Securing payment for Chuck Inglish and Joe Freshgoods, securing accommodations for DJ Oreo
Pain points?
Worst-case scenario?
We don't get to connect two internationally-known artists and creative geniuses to the Austin community in a unique way.
Solutions tried before the final?
Nailed our first idea!
Now Showing:
Watch Kaytranada lead the Electric Slide while Chuck Inglish controls the crowd.
FOCAL POINTS:
How did they find out about it?
Internally curated from ideation to completion.
Who was involved in the decision making process?
CFAL, Soho House Austin.
What was most important?
Accommodations for Inglish, Freshgoods and team, live sound quality.
RESULTS:
Any qualitative results / intrinsic benefits of note?
The burgeoning streetwear community in Austin and transplants from regions with their own communities of skaters, models and artists were grateful for the acute curation needed to enlist the talents of Chuck Inglish, Joe Freshgoods and DJ Oreo.
What made it work?
Crowd curation, room curation.
Did the implementation meet our standards?
Yes!
How long did it take?
2 weeks.